About My Retail Experts
Built by someone who has actually run retail operations — not just studied them.
My Retail Experts exists because independent retailers deserve practical, affordable expert help — not a 40-page strategy deck nobody executes.
The founder
Keith didn't learn retail from a case study — he learned it running the floor.
My Retail Experts is led by Keith, who brings real, hands-on experience in independent retail operations to every engagement. This isn't theory borrowed from a big-firm playbook — it's grounded in the day-to-day realities of running a store: the margin math, the inventory tradeoffs, and the marketing that has to work on a real budget, with a real team, in a real building with rent due every month.
Every audit and sprint is built around what's actually practical for an owner-operator to implement with the team they already have — not what looks good in a slide deck. Keith works with independent retailers across the country, all delivered remotely, so location is never the limiting factor in getting expert help.
Why nationwide, why remote
Retail problems don't change much from state to state.
Margin leaks, inventory headaches, and thin marketing budgets look remarkably similar whether a store is in Bayonne, NJ or Bozeman, MT. Delivering every engagement remotely — video calls, shared documents, async template reviews — means the same practical help reaches an independent retailer anywhere in the country, without travel costs or scheduling friction getting in the way.
Mission & philosophy
Practical over theoretical. Same-week over someday.
The goal of every engagement is simple: leave you with something you can act on this week, not a framework to admire later.
How we work
No jargon. No 40-page deck. Just a clear plan.
Plain language, always
If a recommendation can't be explained in a sentence a busy owner can act on, it's not ready to be a recommendation.
Prioritized, not exhaustive
Every plan is ranked by impact and effort — so you know exactly what to do first, not just everything that's possible.
Built for your existing team
Recommendations are sized to what you and the team you already have can realistically execute — no new hires required.
Fixed scope, fixed price
No open-ended hourly billing. You know the cost and the deliverable before you start.